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Brooke Howard-Smith

Brooke is an X Games Medalist and social entrepreneur with 30 years experience in the sports and media industries. At 21 Brooke founded cornerstone action sports brand Senate Industries and went on to create England Clothing and Poynter footwear. Brooke is passionate about building world class purposeful projects including The Afta Award winning The Rise Up Christchurch Telethon, and 2 number 1 songs collaborating with The Flight of The Conchords, Lorde, Taika Waititi, Joel Little and Peter Jackson. In his current roles as the CEO of Otterfish and co-founder of WeAreTENZING and Non Fungible Labs Brooke connects leading creators with world class tech in the Content and NFT spaces, helping creators find new ways to monetise their work.

The Future of AI in Content Creation

Artificial intelligence (AI) is becoming increasingly prevalent in the content creation industry, and its impact is far-reaching. AI-powered tools like Otterfish are transforming the way creators and influencers approach content creation, making it more efficient, effective, and impactful than ever before. In this article, we'll explore the benefits of using AI tools in content creation and how Otterfish, in particular, can help content creators to generate creative and caption ideas based on their brief.

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10 Tips for influencers on how to grow their business

If you're a content creator, whether you're a blogger, YouTuber, or Instagram influencer, you know that the competition in the industry is fierce. However, there are several ways to grow your business and get more work with brands. Brooke Howard-Smith co-founded WeAreTENZING a leading creator management company that has guided hundreds of creators into successful careers working with brands. Here are his top 10 tips on how to improve your income as a creator. 

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10 Tips on creating better influencer marketing content

In the age of social media, influencer marketing has become an essential strategy for brands to connect with their target audience. It's not just the next big thing; it's already here, and it's proven to be effective and important for branding. With platforms like TikTok and Facebook offering significant opportunities for influencer marketing, it's essential to create content that stands out. Here are some tips to help you create better influencer marketing content in New Zealand and beyond.

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